Tuesday, June 7, 2011

Infohumor

Wag kang masyadong seryoso. Minsan masmagegets nila pag nagpapatawa ka lang.

Ang project na ito ay isang history lesson na nagpapanggap bilang isang joke. Nailabas namin ang package na ito sa GMA News Online isang linggo bago mag-25th anniversary ang EDSA People Power 1. Salamat na lang at sumakto kami sa timing at nakarelate ang aming audience sa mga jokes. Buti na lang din at kinumbinsi ako ng boss ko na sumubsob sa research para maging base sa historical fact ang mga kaganapan sa timeline na ito.

Sa tingin ko, balang araw ay magiging ganito na ang taste ng mga Pilipino sa humor, gaguhan na may nakatagong impormasyon.
______________________

Loosen up a little bit. Make it look like a joke and they'll get it.

This project is a history lesson disguised as a joke. We managed to publish it on GMA News Online one week before the 25th anniversary of the EDSA People Power 1 revolt. Our timing was spot on and our audience (thankfully) got the jokes. It's a good thing my boss convinced (commanded) me to dive deep into research so that the events in the timeline would be based on historical fact.

I think Filipinos will eventually learn to like information coated with a thick layer of humor.

(The events and players are true, the status updates are based on fact, and the comments are totally imagined.)

Published by: GMA News Online
Concept/text: Paolo Ferrer
Layout: Analyn Perez
Java: Wayne Manuel

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